Business Communication and Protocol (BUS:3000)
The course objective for Business Communication and Protocol (BUS:3000/6B:100) is to provide Tippie College of Business undergraduates with a foundation in business communication and protocol. Business communication, which is the primary component of the course, encompasses both writing exercises and oral presentations. The focus of the business communication curriculum, which includes individual and team assignments, is on preparing students to convey information or take a position and back it up with evidence—and to do so cleanly (with no distracting errors), clearly, and concisely.
Topics covered in the business communications component include composing business messages, organizing and reporting workplace data, and developing oral presentation and team-building skills. Throughout all communications assignments, the curriculum emphasizes the importance of knowing who your audience is and what they expect to learn or gain from your written and oral communication.
Protocol readings and assignments investigate multiple aspects of professionalism in the workplace, including business ethics, and students explore the relationship between business ethics and expected standards of professional behavior through class discussion.
The Business Communication and Protocol classroom provides students with a structured environment and curriculum in which to practice developing the communication skills and professional behavior that will be expected of them as graduates from the Tippie College of Business.