A study by Tippie doctoral student Bryce Pyrah finds when companies try to market themselves as cool using slang, it can be disastrous.

Researchers - inlcluding professor Alice Wang and doctoral student Bryce Pyrah - used a series of experiments to gauge consumer response to brand social media posts

Although deep space is a vacuum, NASA's exploration of it doesn't happen in one. They need the best minds of our generation, including Tippie researchers, to get there.

Being positive is good, but putting up a false veneer and pretending problems don't exist can be a big problem for companies, according to research from two Tippie professors.

Professor Ann Campbell says improving efficiency in last-mile delieveries can benefit consumers.

You’ve probably heard of “autocratic,” “servant,” and “transformational” style leaders, but the 30,000-foot view is to think of leadership styles as a dichotomy of control.

Unequal treatment of older workers isn't always intentional, but does real damage, according to Tippie researcher Yiduo Shao.

Tippie researcher Miranda Welbourne Eleazar dug into the subject of how companies adjust lobbying efforts when responding to negative news.

The study by professor Ann Campbell found delivery times could be cut by about 50-percent if companies designed routes built around walking.

Guidance is both art and science, and getting it right is important, according to Tippie professor Paul Hribar.

Professor Beth Livingston created the Abuse Is Not Love website to help people identify when their coworkers or even themselves are in need of help.

Professor Ann Villamil talks with WQAD about the impact of recent rate cuts.

Learn more about the "Abuse Is Not Love" program Tippie's Beth Livingston created with Yves St. Laurent.

Associate professor Andrea Luangrath looked into why Olympians who come in second are often less pleased than those who finish third.

The National Science Foundation is funding Tippie professor Beste Basciftci's work on streamlining and improving transit systems.

The study by professor Cameron Ellis looked at loan activity following every natural disaster between 2005 and 2018.

Recent research from Tippie Professor Cameron Ellis finds that many Americans don't take advantage of available recovery loans.

Yiduo Shao, assistant professor of management and entrepreneurship, is leading the research effort.

The Tippie Iowa Elections Market - run by professor Tom Gruca - is one of the pioneering election prediction sites.

The kids are barely back to school and grocery stores are already hawking Halloween candy. Tippie professor Peggy Stover explains why.

Research fby professor Andrea Luangrath shows that Olympic silver medalists seem less happy than their bronze-winning counterparts.

In a podcast with the Academic Minute, Associate Professor of Industrial Relations Beth Livingston discusses the impact work commute harassment has on workers and what responsibility employers have to address it.

Second-place finishers lament how close they got; third-place finishers just happy to be there.

Jennifer Nahrgang, professor of management and entrepreneurship, says simply monitoring employees' time online is a faulty metric for measuring productivity. Instead, employers should study output instead.

Business analytics professor Ann Campbell explores how to make parking easier for delivery drivers.