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The rules of how business should operate are being rewritten by global trends, and while capitalism has evolved into a truly global business system, its philosophical underpinnings also have come under a lot of stress. Additionally, the global economic crisis is questioning how well business schools are preparing the new generation of business leaders to adapt to change and enhance performance in the “new normal” business environment. Responding to these changes requires careful and complete examination of our value proposition, our educational platform in terms of what (and how) we add value inside and outside the classroom. Increasingly, how we connect with the business community and society to create a vibrant educational experience that is relevant for the global world of the 21st century is a critical path to our success.
The Tippie School of Management is responding to these changes and challenges with transformational curricula to assure improved performance consistent with ethical business strategy. Our curricula are designed to put graduating students in positions to add immediate value to companies that hire them, while demonstrating genuine understanding of the importance of being socially responsible and ethical in their business conduct that would positively impact the business strategy of their respective companies. This is achieved through a carefully structured program of study that emphasizes our key learning goals of leadership, experiential learning, global perspectives, and social responsibility that permeate all our programs.
Moreover, in this era of evolution (or some will say revolution) increasingly driven by integration in global markets, our value proposition must make critical connections with key stakeholders to adapt and prosper in the marketplace for creative ideas. Hence, our global connectivity platform is an active partnership among students, faculty, staff, the business community, alumni, and global business leaders. Indeed, active participation by these stakeholders in our value chain is the only viable approach to ensuring that our students quickly become a relevant part of the revenue centers of the companies that hire them when they graduate, rather than perpetually remaining a part of the cost centers. In short, we are focused on producing global business managers that can compete and succeed in the global market place.
This maiden issue of Inside the Tippie MBA highlights key successes and accomplishments in the Tippie family of programs: (1) The Full-time MBA (FTMBA); (2) The MBA for Professionals and Managers (MBA-PM), which allows mid-level managers to take courses in the evenings and on weekends; (3) The Executive MBA (EMBA), which serves senior managers on a fast track; and (4) The International MBA programs in Hong Kong and Italy, designed to extend and expand our global footprints and perspectives. I should stress that we offer one MBA degree, the University of Iowa Master of Business Administration, in all the programs, united by common vision, goal, and value proposition.
The following highlights give you a glimpse of our initiatives, successes, and accomplishments:
We are pleased to provide to you the first edition of the Inside the Tippie MBA newsletter and invite you to read about our latest news, learn more about our programs, and check out what this spring in the Tippie School of Management has to offer. We want to stay connected with you—so feel free to get in touch with us and let us know what you think of our programs and share your ideas for continued growth and improvement.