Please select the site
Tippie Associate Professor John Murry analyzes the unusual marketing strategy of the nonprofit organization,Susan G. Komen for the Cure.
Return to top of page
© Copyright Henry B. Tippie College of Business • University of Iowa
108 John Pappajohn Business Building • Iowa City, IA 52242-1994 • 319-335-0862 • Toll Free: 800-553-4692
UI A to Z Index • Comments/Questions • Last updated on 01/30/2013