Keywords

	Qin Zhang Assistant Professor
	Marketing S348  John Pappajohn Bus Bldg The University of Iowa, Iowa City, IA 52242-1994	Ph: 319-335-3125 Fax: 319-335-3690 E-mail: qin-zhang@uiowa.edu

Academic History

• BS in Finance, Tsinghua University, China
• MS in Marketing, Washington University in St. Louis
• PhD in Marketing, Washington University in St. Louis

Expertise

• Retailing, Social Networks, Basket Data Analysis, Dynamic Choice Modeling, Database Marketing

Awards

• AMA-Sheth Doctoral Consortium Fellow, University of Miami
• Hubert C. Moog Doctoral Fellowship, Washington University
• Marketing Science Institute Research Award #4-1659, Marketing Science Institute, 2010
• Association of Women Faculty Graduate Student Award, Washington University, 2001

Selected Publications

• The Indirect Impact of Price Deals on Purchase Decisions through the Formation of Expected Future Prices, Qin Zhang, P.B. Seetharaman, Chakravarthi Narasimhan, Journal of Retailing, 88(1), 88-101, 2012
• What Can Grocery Basket Data Tell us about Health Consciousness, Ashutosh Prasad, Andrei Strijnev, Qin Zhang, International Journal of Research in Marketing, vol 25, 2008, 301-309
• Decomposing Promotional Effects with a Dynamic Structural Model of Flexible Consumption, Tat Chan, Chakravarthi Narasimhan, Qin Zhang, Journal of Marketing Research, vol 45, 2008, 487-498
• Modeling Selectivity in Households' Purchase Quantity Outcomes: A Count Data Approach, Qin Zhang, P.B. Seetharaman, Chakravarthi Narasimhan, Review of Marketing Science, vol 3, 2005