Summer and Fall 2020

This page lists the required textbooks for upcoming courses. Unless noted, all materials are required and should be brought to the first class meeting.

 

 

Ordering information  

Fall 2020

BAIS:6040: EXA—Data Programming in Python—Instructor: Jeff Hendricks
No Required textbook: 

BAIS:6040: EXB—Data Programming in Python—Instructor: Kang Pyo Lee
No Required textbook: 

BAIS:6050: EXF—Data Management and Visual Analytics—Instructor: Kang Zhao
No Required textbook:

BAIS:6060: EXP—Data Programming in R—Instructor: Yvonne Galusha
No Required textbook:

BAIS:6070: EXA—Data Science—Instructor: Jeff Hendricks
Required textbook: Data Science For Business Required, ISBN:9781449361327 Author: Provost, Publisher: O'Reilly Media Incorporated (Ingram) ©2013 Approximate Price: $41.99

BAIS:6070: EXB—Data Science—Instructor: Gokul Murugesan
No Required textbook: 

BAIS:6105: EXP—Social Analytics—Instructor: Patrick Fan
Required textbook: Miranda, S. Cocial Analytics: Network and Text Methods with NodeXL and R (Publisher: Prospect Press. E-book available @ https://redshelf.com/book/1009994)

BAIS:6110: EXB—Big Data Management and Analytics—Instructor: Xun Zhou
No Required textbook: 

BAIS:6120: EXA—Analytics Experience—Instructor: Murugan Nambiar
No Required textbook: 

BAIS:6120: EXB —Analytics Experience—Instructor: Kristy Walker
No Required textbook: 

BAIS:6140: EXB—Information Visualization—Instructor: Miguel Encarnacao
Required textbook: You See It. ISBN: 9780970601988. Author: Few, Stephen. Publisher: Independent Publishing Group ©2009 .

BAIS:6190: EXA—Forecasting—Instructor: Johannes Ledolter
Required textbook: Hyndman RJ and Athanasopoulos: Forecasting: Principles and Practice 2nd Edition. O Texts (free resource) http://OTexts.com/fpp2/. This is a free text that can be downloaded from the web.  Shmueli G and Lichtendahl KC: Practical Time Series Forecasting with R: A Hands-On Guide [2nd Edition] Axelrod Schnall Publishers; 2 edition.

BAIS:9100: EXF—Data and Decisions—Instructor: Benjamin Margolin
Required textbook: Data, Models, and Decisions: The Fundamentals of Management Science, by D. Bertsimas and R.M. Freund, ISBN 0-9759146-0-X.

BAIS:9110: EXP—Advanced Analytics—Instructor: Patrick Johanns
Required textbook: ICON Direct - Do not buy before the course. MindTap Business Statistics, 1 term (6 months) Instant Access for Albright/Winston's Business Analytics: Data Analysis & Decision Making, 7th Edition ISBN: 9780357110034.

ENTR:9400: EXD—Evaluating Innovation Opportunities—Instructor: Wade Steenhoek
Required textbook: 

ENTR:9450: EXO—Strategic Mgmt. of Tech & Innovation—Instructor: Kurt Heiar
Required textbook: HBR's 10 Must Reads On Innovation, Harvard Business Review Press 2019, ISBN:978-1-4224-8985-6. Talking to Humans 1st Ed, Giff Constable 2014, ISBN: 978-0-9908009-2-7 (Provided on ICON Free). Additional cases will need to be purchased. A link will be on the course ICON site for students to purchase.

FIN:9150: EXD—Financial Modeling and Firm Valuation—Instructor: Dirk Laschanzky
Required textbook: Investment Valuation - University Edition, Aswath Damodaran, 3rd Edition, Wiley ISBN# 978-1-118-13073-5

FIN:9230: EXD—Real Estate Finance and Investments—Instructor: Jarjisu Sa-Aadu
Required textbook: Real Estate Finance and Investments, 16th Edition, William B. Brueggeman and Jeffrey D. Fisher, ISBN: 9781259919688.

MBA:8110: EXD—Marketing Management—Instructor: Tom Gruca
No Required textbook: Additional cases will need to be purchased. A link will be on the course ICON site for students to purchase.

MBA:8140: EXC—Corporate Financial Reporting—Instructor: Dain Donelson 
Required textbook: Easton, P.D., J.J. Wild, R.F. Halsey, and M. McAnally Financial Accounting for MBAs, 8th Edition, 2021, 
Cambridge Business Publishers ISBN: 978-1-61853-358-6. Please note that this is the EIGHTH EDITION (the previous editions are out-of-date). 

MBA:8140: EXD—Corporate Financial Reporting—Instructor: Mark Penno  
Required textbook: Easton, P.D., J.J. Wild, R.F. Halsey, and M. McAnally Financial Accounting for MBAs, 8th Edition, 2021, 
Cambridge Business Publishers ISBN: 978-1-61853-358-6. Please note that this is the EIGHTH EDITION (the previous editions are out-of-date). 

MBA:8180: EXD—Managerial Finance—Instructor: Jeffrey Hart 
Required textbook: Fundamentals of Financial Management, Concise ISBN:9781337902571  Author: Brigham  Publisher: Cengage ©2019.

MBA:8180: EXQ—Managerial Finance—Instructor: Art Durnev
Required textbook:  Jonathan Berk (Author), Peter DeMarzo (Author), Corporate Finance, 4th edition. ISBN-13: 978-0134408897; ISBN-10: 0134408896 ONLY TEXTBOOK, NO ADDITIONAL SUPPLEMENTS 

 

Part-time Business Analytics-Cedar Rapids

MSCI:6060: EXB—Data Programming in R—Instructor: Yvonne Galusha
Optional textbook: 1.) Art of R Programming, A Tour of Statistical Software Design by Norman Matloff. ISBN: 13-978-1-59327-384-2 Note: This optional textbook is available in free digital form through UI Libraries. 2.) R for Everyone: Advanced Analytics and Graphics by Jared Lander. ISBN: 13-978-0134546926. Second Edition. Addison-Wesley Data & Analytics Series. 3.) R for Data Science by Garrett Grolemund and Hadley Wickham. ISBN:13-978-1491910399. O'Reilly Media

MSCI:6070: EXB—Data Science—Instructor: Nick Street
Required textbook: Data Science for Business, Fawcett & Provost, O'Reilly, 9781449374273

Cedar Rapids Business Electives (Delivered through the Professional MBA Program)

MBA:8110: EXC—Marketing Management—Instructor: Mark Winkler
No Required textbook: Additional cases will need to be purchased. A link will be posted on the course ICON site for students to purchase. 

MBA:8180: EXC—Managerial Finance—Instructor: Jon Garfinkel
No Required textbook: 

MGMT:9185: EXC—Project Management—Instructor: Bernard Dutchik
Required textbook:

 

Part-time Business Analytics—Iowa City

Part-time Business Analytics—Des Moines

MSCI:6040:EXA—Data Programming in Python—Instructor: Jeff Hendricks
Recommended textbook: 1.) Python Data Science Handbook, Essential Tools for Working with Data. ISBN: 978-1491912058 Publisher: O'Reilly Media Author: Jake VanderPlas. 2.) Python for Data Analysis, 2nd Edition ISBN:978-1491957653 Publisher: O'Reilly Media Author: Wes McKinney

MSCI:6050:EXA—Data Management and Visual Analytics—Instructor: Kristina Bigsby
No Required textbook: 

MSCI:6060:EXA—Data Programming in R—Instructor: Yvonne Galusha
Optional textbook: 1.) Art of R Programming, A Tour of Statistical Sofware Design by Norman Matloff. ISBN: 13-978-1-59327-384-2 Note: This optional textbook is available in free digital form through UI Libraries. 2.) R for Everyone: Advanced Analytics and Graphics by Jared Lander. ISBN: 13-978-0134546926. Second Edition. Addison-Wesley Data & Analytics Series. 3.) R for Data Science by Garrett Grolemund and Hadley Wickham. ISBN:13-978-1491910399. O'Reilly Media.

MSCI:6120:EXA—Analytics Experience—Instructor: Patrick Johanns
Required textbook: 

MSCI:9100:EXA—Data and Decisions—Instructor: Ben Margolin
Required textbook:  Data, Models, and Decisions: The Fundamentals of Management Science, by D. Bertsimas, and RM. Freund, ISBN: 0-9759146-0-X

 

Des Moines Business Electives (Delivered through the Professional MBA Program)

MBA:8180:EXD—Managerial Finance—Instructor: Jon Garfinkel
No Required textbook:  

FIN:9140:EXD—Corporate and Financial Risk Management—Instructor: Erik Lie
No Required textbook:  Additionl cases will need to be purchased. A link will be on the course ICON site for students to purchase.

Part-time Business Analytics—Quad Cities

MSCI:6040:EXF—Data Programming in Python—Instructor: Jeff Hendricks
Recommended textbook: 1.) Python Data Science Handbook, Essential Tools for Working with Data. ISBN: 978-1491912058 Publisher: O'Reilly Media Author: Jake VanderPlas. 2.) Python for Data Analysis, 2nd Edition ISBN:978-1491957653 Publisher: O'Reilly Media Author: Wes McKinneyJeffrey A. Hoffer, Ramesh Venkataraman, Heikki Topi, "Modern Database Management", 13th Edition (ISBN: 9780134792279), Pearson, 2019

MSCI:6070:EXF—Data Science—Instructor: Nick Street
Required textbook: Data Science for Business, Fawcett & Provost, O'Reilly, 9781449374273

MSCI:9100:EXF—Data and Decisions—Instructor: Ben Margolin
Required textbook: Data, Models, and Decisions: The Fundamentals of Management Science, by D. Bertsimas, and RM. Freund, ISBN: 0-9759146-0-X

MSCI:9010:EXQ—Contemporary Topics in Analytics: Agile Project Management—Instructor: Wayne Kaul
No Required textbook: PMI-ACP Exam Prep (updated second edition), ISBN: 978-1-932735-98-7. Author: Griffiths, Mike. Publisher: RMC Publications ©2015
Additionally, cases will need to be purchased, a link will be posted on the class ICON site.

Quad Cities Business Electives (Delivered through the Professional MBA Program)

MBA:8180:EXQ—Managerial Finance—Instructor: Jon Garfinkel
No Required textbook: 

FIN:9140:EXQ—Corporate and Financial Risk Management—Instructor: Erik Lie
No Required textbook: Additional cases will need to be purchased. A link will be posted on the course ICON site for students to purchase. 

Part-time Business Analytics—Online

MSCI:9110:EXP—Advanced Analytics—Instructor: Patrick Johanns
Required textbook:  

MSCI:9110:EXO—Advanced Analytics—Instructor: Patrick Johanns
Required textbook:

 

MSCI:6210:EXP—Data Leadership and Management—Instructor: Kristy Walker
Required textbook:

Ordering information

Textbooks

All textbooks are available online through Iowa Book and Supply unless otherwise noted. Iowa Book and Supply will ship your purchases to you. Prices can be found on the company website. ISBN numbers listed are per Iowa Book and Supply and may not be valid for online vendors. 

You are welcome to use online vendors to purchase textbooks, but please be careful to purchase the correct item and edition, and ensure shipping is managed so the books are in hand prior to the first day of class.

Jumpbooks

If you see a listing for a "Jumpbook," it's a digital version of the textbook. They're significantly less expensive than the hard copy, but have no resale value and are good for one semester only. It's offered as an alternative to the hard copy book.

Electronic course packets

Students will be notified of how to access electronic course/case packets by the instructor on ICON. They are not available elsewhere or through Iowa Book and Supply. Typically links to purchase case packets are posted on course ICON sites.