Marketing Academy: Ken Golden, Global Public Relations - John Deere

January 25, 2018 - 1:30pm to 3:00pm
C435 PC

As Director of Global Public Relations at John Deere, Ken Golden focuses on protecting and enhancing the company’s reputation worldwide. At this session of the Marketing Academy, Ken will discuss his role and challenge students to better understand the proactive and reactive work that helps build a reputation that routinely earns a spot among the World’s Most Admired and Most Ethical Companies in annual rankings.