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Read the data. Tell the story. Make the decision.

What’s the biggest untapped resource any business has today? Data.

What’s the biggest puzzle businesses face? Figuring out how to harness their data and use it to make decisions.

Data makes a business smarter and more profitable—but it’s useless without talent that “gets” analytics. Lucky you. An MBA with a business analytics concentration delivers the precise set of skills and experience employers are scrambling for.

You’ll know how to ask the right questions and extract the best insights. How to expertly tell the story revealed by your data, visually and in a boardroom-style presentation.

The best part about an MBA in business analytics? Every industry and every functional area needs you. Product development, finance, and logistics...consumer products, financial services, and nonprofit. Their data needs to point them to opportunities and warn them of pitfalls, guiding strategy. As keeper of the data insights, you’ll be a key player in all of it.

Explore careers in analytics

STEM designated program

The business analytics concentration was designed as a STEM (science, technology, engineering, and math) academic program in 2016.

What does this mean for you? The STEM designation signals to employers that you've got the quantitative chops they're looking for. Combine that with the longstanding reputation of an MBA, and employers will know you can both understand their business needs and bring in-demand tech skills to the table.

A STEM degree allows international candidates to work in the U.S. even longer before securing employer sponsorship. That means a business analytics concentration delivers a big boost to your U.S. job prospects.

What you’ll study

On top of the MBA core, you’ll complete seven business analytics courses, including:

  • Database Systems
  • Data Programming with R
  • Data Science
  • Advanced Analytics
  • Business Analytics in Practice (this is your second-year consulting project)
  • Two business analytics electives
  • Eight MBA electives

See analytics courses 

Learn more

Business analytics students are members of the Business Analytics Academy, whose business director can help answer any questions you might have specific to the curriculum, career paths, and academy.

Kristine Arens

Business Director, Business Analytics Academy
E426 Pomerantz Center
319-335-0892
kristine-arens@uiowa.edu