Full-time Master's in Business Analytics
Tuesday, January 9, 2018

Strong demand drives new on-campus degree at Tippie College of Business

The University of Iowa’s Tippie College of Business announced today that it is introducing a new full-time Master of Business Analytics (MSBA) degree at its Iowa City, Iowa campus. The new program starts in fall 2018. Applications are being accepted as of today on the college’s website.

The program was approved by the Iowa Board of Regents on Tuesday and will join a growing portfolio of specialized master’s programs offered by the college, including an already-popular part-time MSBA program. The part-time master’s, first introduced with a graduate-level certificate in 2014, now boasts enrollment of approximately 250 students, and is offered weeknights at Tippie’s off-campus locations in Cedar Rapids, Des Moines, and the Quad Cities. The website mastersindatascience.org ranks the University of Iowa as a top 25 master’s in business analytics program in the U.S.

The addition of a full-time program option in Iowa City makes it possible to earn the degree in just three semesters, and will serve those looking to make a rapid career transition or earn a master’s as an extension of their undergraduate study. The program’s accelerated schedule and added elective options lend themselves to an immersive, intensive learning experience. Other benefits include access to graduate career services for internship and job search support and research opportunities.

“Because of our strong global reputation in analytics, every semester we get inquiries from all around the world about whether it’s possible to study here full time,” says Sam Burer, professor and director of the Business Analytics Graduate Program. “Until now, we didn’t have a good way to accommodate these students. We’re excited to change that with today’s announcement.”

Tippie’s new program comes in the age of “big data” and at a time when there is a significant shortage of talent in both Iowa and throughout the U.S. with these specialized skills. According to recent LinkedIn research, ‘Statistical Analysis and Data Mining’ and ‘Data Presentation’ were top ten skills in demand from business. While companies have relied on statistics to make business decisions for years, massive strides in the collection and storage of data have transformed analytics into a central business function.

“We are focused on serving Iowans and preparing the workforce for the data economy,” says Sarah Gardial, dean of the Tippie College of Business. “With growing demand from employers and our proven track record in analytics, the opportunity was impossible to ignore."