Tippie business analytics student fine tunes Formula One tire strategy

study finds venture capitalists’ own crisis experience is key in determining whether they keep investing in startups in crisis

A study from the Tippie College of Business finds companies that lose a tax incentive from a foreign government not only reduce their investment in that country, they do so by a significant amount, an average of $7.6 million.

A university study finds that, although brand essence, or authenticity, ideally comes through an association with the creator, one other proxy to measure essence is the recipe and manufacturing process. The study from the University of Iowa’s Tippie College of Business explored the brand essence of Ghirardelli Chocolate, whose founder, Domenico Ghirardelli, died in 1894.

If the entrepreneur and investor share the same alma mater, it’s more likely that they will make a deal—and for more money.

While visiting the University of Iowa for the Des Moines Business Record's Fearless initiative, Editor Emily Barske sat down with Tippie Associate Professor Beth Livingston. Here are a few takeaways for business leaders related to management strategy from that interview.

Earlier this year the University of Iowa was recognized nationally for gender representation in leadership among top higher education institutions. The study by the Eos Foundation looked at representation in key positions, including President Wilson and Dean Kristof-Brown.

A University of Iowa researcher set out to discover whether the old adage is true, that "nice guys finish last." Her finding, after years of research? Niceness can actually help put someone ahead in the workplace.

In the tortured deal’s alternate reality, it makes sense for the company’s leaders to try and force Musk to take over—but things will get tricky if they succeed. Tippie's Michele Williams spoke to WIRED about negotiations and what might deescalate tensions.

"Shared Sisterhood: How to Take Collective Action for Racial and Gender Equity at Work" by Tina Opie and Tippie's Beth Livingston draws from social science, organizational psychology, management research, anecdotal evidence, and the authors’ own experiences to explore the myriad ways in which racism, sexism, and xenophobia have persistently held back women and minorities at work.