Monday, January 24, 2022

 

For the second year in a row, a student team from the Tippie College of Business placed third at the National Diversity Case Competition hosted by the Kelley School of Business at Indiana University.

The team included students Zeina Aboushaar, Brendan Brannigan, Nikole Molina, and Judy Siria, and alternate Camila Espinoza.

“The Tippie College of Business is committed to graduating strong communicators and equipping students to think seriously about social issues relating to diversity and inclusion,” said Pamela Bourjaily, director of the Frank Business Communication Center and associate professor of instruction. “Our team’s placement at the premier diversity case competition in the country showcases our success in both those efforts.”

The case was provided by the marketing team from competition sponsor 3M’s Abrasive Systems Division and asked students to consider how the multinational company can help minority-owned small businesses increase use of robotics and automation.

The competition is held annually over the Martin Luther King Jr. holiday weekend. This year’s competition was held virtually and included teams from 38 schools, including the University of Denver, University of Michigan, and the University of Washington. For more information, visit the NDCC website.