Immerse yourself in business analytics.

Study business analytics full time at Tippie College of Business.

Businesses are creating and storing more data than ever before—according to IBM, 2.5 quintillion bytes per day. In fact, 90% of all data that exists today was created in the last two years. Businesses are swimming in data, but lack the talent and expertise to use it effectively to make decisions, reveal insights, and make predictions. Business analytics experts are changing that. And Tippie's full-time Master of Science in Business Analytics (MSBA) program puts students on the leading edge of a burgeoning industry hungry for top notch talent.  

Develop in-demand skills

Learn the skills and techniques to turn raw data into actionable insights. Descriptive and diagnostic analytics are just starting points in our full-time business analytics program. We'll develop skills to make you a decision-maker and data scientist adept at using predictive and prescriptive analytics to solve business problems.

Work with world-class faculty

Whether it's developing algorithms to predict criminal behavior in metro areas or modeling effective logistics in the wake of a catastrophe, our business analytics faculty are on the cutting edge of the discipline. As a graduate student studying business analytics, you'll work closely with some of the leading researchers in the field

Become the new star hire

Nothing speaks louder to employers than real-world experience. A full-time summer internship in analytics can lift your resume to the top of the stack. Tap the solid expertise and connections of our Career Management Center in your internship search and in starting your analytics career.


Video: Iowa's Master's in Business Analytics

Check out this quick 15-minute video, where we explain why Tippie's MSBA puts you on the leading edge of a high-demand career and answer common questions from prospective students.

Watch the video

A STEM-designated master's program in business analytics

The full-time MS in Business Analytics at Tippie is designated as a STEM (science, technology, engineering, and math) academic program by the Department of Homeland Security. This designation opens doors to STEM-specific scholarships, grants, financial assistance, and employment opportunities for students and graduates.

For international students, STEM designation means additional opportunities to stay and work in the US—up to three years after graduation—under the STEM OPT program.

At a glance

100 percent

May 2021 grads employed

within 6 months of graduation
Award Winner

Informs 2021 UPS George D. Smith Prize for Business Analytics

Average starting salary for Master's in Business Analytics graduates

Average starting salary

among May 2021 graduates
Student Story
Max Hedges

Pivot from amateur analyst to data mining pro

As the son of an Iowa alum, Maxwell Hedges had always dreamed of being a Hawkeye. While managing West Virginia University’s club hockey team as an undergrad, overseeing 30+ players and a $250,000 budget, he developed an interest in business that eventually led him to the University of Iowa.

“I used data in a limited way running the team, diving into the numbers and using them to recruit players and track who showed up,” he explains, “I eventually realized that I really wanted to be an expert in this.”

He followed his curiosity all the way to the joint Master of Business Analytics and Finance program at Tippie. And while his undergraduate history major may not be the expected path to a business master’s, it all makes sense to Max.

“What connected my history major and my master’s program is that for both, I had to be able to take a lot of information and explain it in a cohesive way,” he says.

Now Max is well on his way to becoming the data expert—and Hawkeye—he always wanted to be.

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