Assistant Professor, Marketing

PhD in Marketing, Northwestern University

MS in Marketing, Northwestern University

BCom/BComm in Marketing, University of Guelph

Emotion

Self and Identity

Socioeconomic Factors

Categorization

Contagion

Innovation

Authenticity

Early Career Faculty Research Award - Tippie College of Business, 2023

Wendell Smith Award for Teaching Excellence - Tippie College of Business, 2024

Best Paper Award - Haring Symposium, Indiana University, 2018

Society for Personality and Social Psychology, 2017

American Marketing Association, 2014

American Psychological Association, 2014

Society for Consumer Psychology, 2013

Association for Consumer Research, 2013

Galoni, C., Strejcek, B., & Grayson, K. (2022). The Role of Original Process in Creating Product Essence and Authenticity. Journal of Consumer Psychology.

Galoni, C., Goldsmith, K., & Hershfield, H. E. (2021). When does intoxication help or hurt my case? The role of emotionality in the use of intoxication as a discounting cue. Journal of the Association for Consumer Research.

Galoni, C., Carpenter, G. S., & Rao, H. (2020). Disgusted and Afraid: How the threat of contagious disease affects consumer choice. Journal of Consumer Research.

Brett, J. M., Marin, J. R., & Galoni, C. (2020). Negotiation Strategy: A Cross-Cultural Meta-Analytic Evaluation of Theory and Measurement. Negotiation and Conflict Management Research.

Galoni, C. & Noseworthy, T. J. (2015). Does dirty money influence product valuation?. Journal of Consumer Psychology. 25 (2) pp. 304-310. DOI: 10.1016/j.jcps.2014.11.002.

Galoni, C. (2022). What Do Britney Spears’ Perfume, Ghirardelli Chocolate and Toms Shoes all have in Common? They All Use This Overlooked Sales Strategy. Entrepreneur.

Galoni, C., Carpenter, G. S., & Rao, H. (2020). In a Pandemic, We Buy What We Know. Harvard Business Review. November 25, 2020.Brighton, United States

Pyrah, B. & Galoni, C. (2025). GOATs: How Superstars are Crucial for Bad Teams.

Kim, D. & Galoni, C. (2025). Packaged Produce, Please: How Contagious Disease Cues Shift Consumers' Preference for Naturalness.

Galoni, C., Strejcek, B., & Grayson, K. (2025). Inherent and Transferred Essence.

PeCoy, M. & Galoni, C. (2025). Fear and Nostalgia: How fear can lead to more traditional views.

Galoni, C., Rao, H., & Kalyanam, K. (2024). Is Morality Social? How the Moral Behavior of Others Influences Moral Licensing and Outrage.

Editorial Board Member, Marketing Letters, January 2023.

Referee/Reviewer, Journal of the Association for Consumer Research, 2022-23.

Referee/Reviewer, Journal of Business Research, 2020-21.