Tippie News

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When your workday is ruined before it begins

Monday, April 15, 2024
We know that being harassed at work affects an employee's performance, but what about being harassed during their commute? A Tippie researcher looks at the little-studied phenomenon of workers being harassed on their way into their workplace.
patent pending

Don't file for that patent just yet!

Wednesday, April 10, 2024
A new study from the Tippie College of Business found that early-stage ventures are often too quick to file for a patent, committing valuable time and money that could be better spent further developing their product and making sure there’s a market for it.
Old Capitol buiding

Iowa MBA, Accounting ranked among top graduate programs by US News & World Report

Tuesday, April 9, 2024
Two of the Tippie College of Business’ graduate and professional programs are ranked among the best in the country by U.S. News & World Report, with both showing gains from last year.
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Hawkeye women's basketball expected to draw crowds, even after Caitlin Clark

Monday, April 8, 2024
Marketing Professor Nancy Abrams says the university needs to capitalize on the moment moving forward.
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Caitlin Clark's economic impact on University of Iowa game attendance

Monday, April 1, 2024
Tippie's Jeff Ohlmann breaks down Caitlin Clark's effect on CNBC.
Iowa Public Radio

Breaking down the Caitlin Clark effect

Saturday, March 30, 2024
University of Iowa Professor of Business Analytics Jeff Ohlmann talks to Iowa Public Radio about Caitlin Clark’s impact on women’s basketball and women’s sports off the court.
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10 things you didn't know about Caitlin Clark

Friday, March 29, 2024
Our favorite: She's an honors marketing student at the Tippie College of Business.
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UI prof: The ‘Caitlin Clark Effect’ is difficult to quantify

Monday, March 25, 2024
Jeff Ohlmann on Radio Iowa talking about what you can—and cannot—measure about the impact of Caitlin Clark.
Alums of the Year 2024 Brandon Miller and Rita Guzman

Announcing the 2024 Tippie Alum and Young Alum of the Year

Monday, March 25, 2024
The Tippie College of Business is proud to announce Brandon R. Miller (BBA03) as the 2024 Tippie Alum of the Year and Rita M. Guzmán (BBA18) as the 2024 Tippie Young Alum of the Year.
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Kwik Star: Gas station, convenience store — and groceries

Sunday, March 24, 2024
Marketing Associate Professor Peggy Stover spoke to The Gazette about convenience stores and Kwik Star's role in the industry.